In MENOPAUSE × CHATGPT, a book I recently published on Amazon, one of the questions was: “Why is my face sagging all of a sudden?”…
Read more Let’s Talk About Menopause-Related Wrinkles and Sagging Skin: Could Neutrogena Be the Answer?The Cotswolds is a brand. Did you know? The Wall Street Journal certainly seems to think so. The newspaper recently turned its attention to one…
Read more The Cotswolds Is a Brand. So Is Barbour. And Women Over 50 May Want a Piece of BothWhat does Moet & Chandon really sell? Champagne? Of course. But champagne is not all. It is not even the main point. The real brilliance…
Read more Let’s talk about Moët & Chandon—and what it really sells.The women who came of age with Michael Jordan and “Just Do It” are still here—and Nike may be overlooking its most emotionally invested generation.…
Read more Let’s Talk About Nike After 50: Can the Brand Become Aspirational Again?I’m assuming everybody knows about Loro Piana loafers. But perhaps I should not assume. If you are a woman over 50, you may know the…
Read more LET’S TALK ABOUT Loro Piana’s €1,000 LoafersLet's talk about Gabriela Hearst and her eponymous brand. Right away, I would argue that Gabriela Hearst stands for the proposition that the best celebrity-brand…
Read more LET’S TALK ABOUT GABRIELA HEARST: THE LUXURY BRAND THAT REFUSED TO CHASE MORELet's be frank, many of us women over 50 don't have a dime to our name. I don't mean to be crude but let's just…
Read more LET’S TALK ABOUT SUCCESSION for WOMEN AFTER 50: What the Family Behind Cartier Can Teach Us About Handling Our HeirsGwyn may not be the dream wardrobe every grown woman can afford. But it might be the dream aesthetic many of us have been waiting…
Read more GWYNETH PALTROW’S GWYN: IS THIS THE DREAM AESTHETIC FOR WOMEN OVER 50?There comes a moment in many women’s lives when the identity that once fit begins to feel too small. The children may be grown. A…
Read more PERSONAL BRANDING FOR WOMEN OVER 50: HOW TO PULL OFF A REINVENTION WITHOUT LOOKING LIKE YOU’RE TRYING TOO HARDWomen over 50 do not need to be told that Zara is either forbidden or irresistible. We are grown and we can think for ourselves…
Read more THE INTELLIGENT ZARA CAPSULE FOR WOMEN OVER 50: 7 PIECES, 15 OUTFITS AND NO DISPOSABLE SHOPPING
