I had never heard of L Catterton until I was doing research on Stripes Beauty. Movie star Naomi Watts launched Stripes Beauty in 2022 to…
Read more Inside L Catterton: The LVMH-Backed Investment Firm Betting on the Future of Consumer BrandsLet's talk about "Youth" banking... What is youthbanking? I was sitting here talking to ChatGPT about aging when I arrived at a question that now…
Read more YOUTH BANKING IS AN IDEA WHOSE TIME HAS COME—BUT IS IT TOO LATE FOR WOMEN OVER 50?The female longevity economy is not being shaped by healthcare companies alone. Beauty houses, technology companies and menopause-focused platforms are creating new ways for women…
Read more How Beauty and Wearable Technology Brands Are Shaping the Female Longevity EconomyLet’s talk about the claim that AI is making brands bland, lazy and indistinguishable. Bad AI content certainly exists. We have all seen the lifeless…
Read more AI Makes Brands More Intelligent. That’s a Fact.Let’s talk about the psychology behind unicorn brands.A unicorn is a privately held start-up valued at more than $1 billion. But valuation alone does not…
Read more The psychology behind unicorn brands is very simpleShe's not fading into the background. She's entering her highest-earning, highest-spending, most decisive years — and most brands still aren't talking to her. Women over…
Read more Where Brands Get the 50+ Female Consumer Wrong
